The Orion

Owner Damien Herrera (Left) and business partner Brandon Gutierrez (Right) have opened Second Life on its new Nord location.

The vintage revival: meet the guys behind Second Life

Danielle Kessler, A/E Editor // October 16, 2020

Second Life has officially opened the doors to its new Nord Ave. location and is ready to supply street and vintage wear to Chico. Owner Damien Herrera and business partner Brandon Gutierrez caught up...

Brian Luong and Matteo pose within a frame at the opening event for Second Bloom Supply.

Student entrepreneurs utilize ‘thrifting’ passion with vintage clothing pop-up

Elijah Ewing, Staff Writer // February 19, 2020

We all wear clothes. They are a core part of our identity, but where did you get your clothes from? Like most people, we probably got our clothes new, from a department store. Second Bloom Supply...

A participant at the Boutique Crawl 2015 courtesy of Susan Reed, owner of Bootleg.

The resale fashion frenzy

Anna Porretta // November 4, 2016

Our culture is wasteful. Our carbon footprints grow every year with each disposable water bottle, each new car and with each new pair of shoes.On Nov. 4, four resale boutiques will throw their 4th annual...

The WREC needs to work out the dress code

The WREC needs to work out the dress code

Lorinda Sasan and Dongyoung Won // September 19, 2016

The Wildcat Recreation Center is a place where students are supposed to feel comfortable with their bodies, as they rock their workout, but seems that more students are left feeling embarrassed.Multiple...

Illustration by Miles Huffman

Professionalism: Not just inauthentic but also perpetuates bigotry

William Rein // May 7, 2015

I wrote about professionalism in a previous column. I’m returning to it because of all the reaction and resistance. I’ll start with the fact that there are great truths to the universe, and we...

Ariel Hernandez.Photo credit: Kasey Judge

Working WildCat: Perfecting professional attire

Ariel Hernandez // February 21, 2014

To suit up or not to suit up?There is a lot of confusion about the proper time for business professional versus business casual attire. As if trying to interview, network and give presentations wasn’t...

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